Hypercity and the hype

I have been contemplating buying a new cell-phone and after some analysis, based on requirements and budget, narrowed my choices down to Samsung Galaxy Ace and HTC Wildfire S.  Now the question was getting the best deal for these.  This was when the following ad in Friday Times of India stuck me. This looked like the best deal on these phones currently. 


Off I went to Hypercity yesterday all set for a cell phone purchase.   It was raining (as usual - has Bangalore weather become like London?).   I walked across to the Mobile Phone counter to look at the phones of my interest.  I could not find either of the models.  I then asked the attendant. "We are sold out" was the reply. 

Of course they were!  A closer look at the ad indicates the "conditions that apply" - valid only till stocks last.

So much for the ad and the hype.  It is yet another strategy used by establishments to attact crowd to their shops.   It is not about the item which is advertised, but the rest of them, which get sold in impulse purchases.  I am not sure how many chose a different cell phone in the absence of these items.  I can assure you that they were certainly costlier than in other shops.

The next time you see an offer, make sure you call up and ensure the offer is still there, before making a trip to the shop!

We ended up getting some groceries in order to redeem our parking charges:)

Edit:  I finally ended up getting Samsung Galaxy Ace from ebay @ Rs.13,190/- thanks to info from a friend (who incidently works @Samsung:)

Comments

  1. Hi Raghu,

    You can contact Mr.Arvind (+919986109412) Store manager at Whitefield Hypercity.

    Yes, there were some issues with supplies last week & we are sorting it out. Please leave your requirement & we will ensure that we get you the phone of your choice at the prices that we advertised.

    Our apologies for the inconvenience caused.

    ReplyDelete
  2. Hi Raghu, Greetings from Hypercity.
    We are extremely sorry that you visited the store and could not buy the phone as it was out of stock.
    Pl let us know, which model you would like to purchase, and we will ensure that the stocks are made available to you.
    Thank you
    Team - Hypercity

    ReplyDelete
  3. Hi Raghu, Greetings from Hypercity.
    We are extremely sorry that you visited the store and could not buy the phone as it was out of stock.
    Pl let us know, which model you would like to purchase, and we will ensure that the stocks are made available to you.
    Thank you
    Team - Hypercity

    ReplyDelete

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